The Comcast Digital Experimentation team is enabling evidence-based decision-making at scale. We use A/B testing and other field experiments to better understand consumer behavior. As part of the team, you'll help develop live prototypes seen by millions of Xfinity.com customers and support feature releases that impact billions in revenue.
This role supports the Senior Manager, Digital Sales Experimentation by doing anything and everything to move an experiment from start to finish: From finding interesting testing opportunities and compiling development requirements, to communicating details to stakeholders and honing your storytelling abilities. As you grow into your responsibilities, you'll need to:
Be detail oriented:
Translate business goals and objectives into experiment design briefs and technical specifications
Forecast experiment traffic requirements, test duration and expected outcomes
Work with front-end developers to identify the right technical solutions
Work with QA and IT staff to identify and mitigate experience defects
Develop and troubleshoot Adobe Target WYSIWYG campaigns, including audience logic and basic HTML
Be results focused:
Analyze test results, collaborate on findings, and document in Smartsheets, Confluence and PowerPoint
Continually groom the experiment library with new and updated briefs, results, and meta data
Conduct meta-analysis, identify critical customer needs, and highlight themes that drive orders, decrease servicing costs, and increase customer satisfaction
Be an influencer:
Promote experiment results broadly, helping teams connect the dots and finalize decisions
Participate in daily stand-ups, identifying potential solutions to the day's tasks
Be a teammate: Jumps in, learns what’s needed and gets it done!
A flexible mindset: analytical, creative, and technical
Excellent written, oral communications and leadership skills: can interact with and influence creative and technical partners
Mastery of Excel and PowerPoint: able to create engaging stories around data
Bachelor's degree or comparable professional experience in: Performance Marketing, Analytics, User Research, Economics, Computer Science, Statistics, or similar fields
Strong background with analytics, ecommerce, or technology
Bachelor's degree with 2+ years professional experience
Hands on experience with Adobe Analytics, Quantum Metric, Tableau, or other data analysis tools
Hands on experience with Adobe Target or other A/B testing tools
About Comcast Digital Experimentation
As a Sales Experimentation Analyst, you'll be part of the Digital Excellence and Optimization (DXO) team inside the larger Digital Experience and Platforms (DXP) organization. Our overarching mission is to create converged experiences and transform our underlying capabilities so that we can solve our customers problems digitally, foster greater trust, and drive business value.
Employees at all levels are expected to:
Understand our Operating Principles; make them the guidelines for how you do your job.
Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
Win as a team - make big things happen by working together and being open to new ideas.
Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
Drive results and growth.
Respect and promote inclusion & diversity.
Do what's right for each other, our customers, investors and our communities.
This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Comcast is an EOE/Veterans/Disabled/LGBT employer.
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Relevant Work Experience
Base pay is one part of the Total Rewards that Comcast provides to compensate and recognize employees for their work. Most sales positions are eligible for a Commission under the terms of an applicable plan, while most non-sales positions are eligible for a Bonus. Additionally, Comcast provides best-in-class Benefits. We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That’s why we provide an array of options, expert guidance and always-on tools, that are personalized to meet the needs of your reality – to help support you physically, financially and emotionally through the big milestones and in your everyday life. Please visit the compensation and benefits summary on our careers site for more details.